Our name sums up our business. We’re all about making pets happy and, after years of trading in happiness, we’re pretty good it.
Happypet treats originate from a small factory just outside Wanaka in Central Otago. Wanaka is nestled lakeside and surrounded by vast mountains and clean air – perfect for cold-drying our venison pet treats and chews.
Don’t underestimate the importance of this cold-drying process. It’s the reason your pet gets so excited when you walk in the door carrying a Happypet product. From their perspective, cold drying means the products are still raw, so they retain the gamey flavour, smell and texture of the real deal. In your pet’s mind, they personally hunted down that treat or chew, showing of their suppressed talent, stealth and skill. (Yes, we have conducted consumer research and this is what pets consistently tell us – even the inside-only designer cats say so.)
Across the Happypet team, we are all pet lovers ourselves and we know how happy these all-natural treats make our own pets. We also value genuine and quality service, which is why we have such great relationships with our customers.
Happypet’s parent company Alpine Deer was founded in 1964 and was a key pioneer of New Zealand’s deer industry. Those decades of knowledge benefit Happypet’s production – everything revolves around venison. It’s that simple.